Choose Thinking: A Blog by Dan Gilbert

“For the strength of the Pack is the Wolf, and the strength of the Wolf is the Pack.”

- Rudyard Kipling

October 27, 2010

Cleveland, The Mission Has Not Changed

I apologize for my absence, but I’m back and ready to blog! To kick off this fresh start, I’d like to share with you a letter I wrote to Cleveland fans, which will be included inside our Tipoff magazine and distributed to everyone who attends the Cleveland Cavaliers 2010-11 season home opener tonight at The Q:

Tipoff Tonight

“Do not wait to strike till the iron is hot; make it hot by striking.”
– William B. Sprague


The mission has not changed.

In fact, the level of energy, motivation and determination by those of us in every part of your Cleveland Cavaliers franchise has never been higher or stronger.

We will play to win.

Every season. Every game. Every minute.



The thousands of emails, letters, notes, phone calls and words of support you shared with us this past summer has fueled every one of us with a further heightened sense of will-power and grit to deliver the incredibly loyal and passionate fans of the Cavaliers the ultimate prize.

That prize is an NBA championship.

No fan base deserves it more.

No city deserves it more.

Words will never express the gratitude and appreciation for the overwhelming support and confidence you showered upon this franchise over the past few months.

There will be nothing we do not explore.

There will be no amount of time, capital, brain-power or ingenuity we will not invest if we believe it will contribute to our chances of success.

The train has left. It will not stop until it pulls into “Larry O’Brien Station #1.”

I am looking forward to enjoying the ride with you.

Onward and upward.


Dan Gilbert
Cavaliers Ownership Team
Twitter: @CavsDan

Cleveland Cavaliers: All for One, One for All


Posted by: in Sports & Basketball | Comments (6)


  • Comment by TheOnlinePound — October 28, 2010 @ 12:52 am:

    You are an owner that truly understands Cleveland fans, and I know that I am not alone when I say thank you for that.

  • Comment by Columbus Cavs — October 28, 2010 @ 4:43 am:

    We Believe!

  • Comment by Ty Dahs — October 28, 2010 @ 8:31 am:

    You are The Man Mr. Gilbert.

    I couldn’t think of a better person to have in charge of any sports team during a time like this. You are what gives Cleveland hope.

    Thank you so much!

    Ty Dahs

    GO CAVS!
    Go Cleveland!

  • Comment by Michelle L Pritt — October 28, 2010 @ 9:27 am:

    lets do this CLEVELAND!!!!!!!!!!!!!!!!!!!!!!

  • Comment by Grimmy — January 17, 2011 @ 9:35 pm:

    “An army of deer led by a lion is more to be feared than an army of lions led by a deer.”

    —Philip of Macedonia

  • Comment by Shane — June 11, 2011 @ 11:58 pm:

    Dear Dan,

    PLEASE draft Derrick Williams. He is going to be a great player and has proven himself in college. There WILL be a Bright young PG available still at 4.

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